A Complete Marketing Strategy
PanaMotion Imaging was tasked to deliver a full marketing plan at the beginning of 2020 and continued. This plan consisted of key elements such as video production, graphics design, and traditional marketing to develop leads and engagement with Rehabilitation Physicians, PC. PanaMotion Imaging will be the administrative agency.
Objectives:
Create a video production strategy, and optimize social media channels.
Develop a new Brand
Production Elements
Consulting/Scripting and Pre-production
Location Production
Photography
Graphics & Music
Editing, Digitization, and Web Movie Creation
Content Development, User Interaction, Posting, Re-marketing, and Follow-up
Ad Campaign and Management
Ad Campaign and Management
Utilizing Google Ads, Facebook, LinkedIn, Bing, and other channels. PanaMotion Imaging was able to generate 11,000 clicks on RPPC Ads and 1,320 Phone Calls with a conversion rate of 79%. Facebook campaigns generated 218 leads and 1,517 link clicks to the website.
Website Development and Management
Our team transitioned RPPC from Wordpress to HubSpot in-order to utilize the CRM and Marketing Performance Tools available through their advanced platform.
Graphic Design
Open House.
Management and planning of a Grand Opening of the Howell, MI facility.
Planning
Mailers/Invites
Newsletter Invites
Catering
MC/Entertainment
Decorations and Floral Arrangements
Digital Targeting
Photography
and more.
Video Production.
PanaMotion Imaging was tasked to create monthly videos for Rehabilitation Physicians, PC.
Photography.
